 The current recessionary climate is an opportunity for well-positioned aftermarket companies to benefit, says John Waraniak of the Specialty Equipment Market Association (SEMA). Waraniak, the vice president of vehicle technology for SEMA, will present, “Don’t Waste This Crisis,” at the 2009 Global Automotive Aftermarket Symposium (GAAS), scheduled May 6-7 in Rosemont, Ill.In a recent interview with SEMA News, Waraniak advised companies not to waste the current economic crisis. “Due to the financial meltdown on Wall Street and the speed of change, we are in a crisis environment,” Waraniak says. “And the instinct during a crisis is to wait out the uncertainty and become paralyzed. That strategy is wrong. Now is the time to be energized, prepared, challenge conventional wisdom with nontraditional thinking and create the preferred future.” In the interview, Waraniak says the global automotive aftermarket will experience more change in the next 10 years than it has in the past 50. His session will address four megatrends impacting the automotive aftermarket: driving green, driving connected, driving safe and driving cool. Vehicle technology, explains Waraniak, is key to all four. The early-bird registration deadline for the 2009 Global Automotive Aftermarket Symposium (GAAS) has been extended until Monday, April 13. By taking advantage of the early-bird rate, attendees can save $200 off regular registration rates. In addition, the deadline to make reservations at the Hyatt Regency O’Hare has been extended until April 13. You can register online for the 2009 symposium. | ||
